About Grow Well Property
Two Melburnians.
Forty years.
One side of the table.
"We spent decades learning how the property industry works. Now we use that knowledge to make sure it works for you."
Our story
We started as agents. We evolved into advocates.
Grow Well Property was founded in 2014 as Direct Property Group — a Melbourne real estate agency built on honesty, hard work, and genuine care for clients. Over a decade, Steven and Elishah built a reputation for doing things differently: transparent communication, real accountability, and advice that put clients first.
But as the years went on, one thing became increasingly clear. The people who needed the most support were the ones on the other side of the transaction — the sellers navigating agents, the investors watching costs mount, the homeowners overwhelmed by the complexity of renovation.
In 2023, we made a deliberate decision. We rebranded as Grow Well Property and crossed the floor — stepping away from the agent side of the table entirely to work exclusively as independent advocates and project managers for Melbourne homeowners and investors.
It’s the most important decision we’ve made in our careers. And we haven’t looked back.
Our journey
40 years in the making.
Meet the directors
You deal with us directly. Every time.
Steven Lusi
Director & Co-Founder
Licensed Estate Agent
Commercial Sales
Commercial Management
Commercial Leasing
Vendor Advocacy
Melbourne & UK
Steven brings a rare combination to the table: deep commercial property expertise and the interpersonal instincts of someone who has spent two decades building genuine relationships with clients, agents, and industry partners across Melbourne and the UK.
His background spans commercial management and leasing, residential sales, and vendor advocacy — giving him a perspective on property that few generalist agents can match. His background across commercial and residential property gives him a broader market perspective than most — one that consistently benefits his clients when it comes to pricing, negotiation, and strategy.
Before returning to Melbourne to co-found Direct Property Group in 2014, Steven worked across the UK property market — an experience that broadened his understanding of how sophisticated property markets operate and what genuine client service looks like at its best.
Today, Steven leads vendor advocacy engagements and oversees the strategic direction of Grow Well Property. His clients value his directness, his market knowledge, and the fact that he will always tell them what he thinks — not what they want to hear.
Elishah Lusi
Director & Co-Founder
Licensed Estate Agent
Sales
Property Management
Renovation Project Management
Vendor Advocacy
Melbourne & UK
Elishah is the engine behind Grow Well Property’s renovation project management work — and the reason so many investment property owners describe their experience with her as “the best property management they’ve ever had.”
Her background in property management gave her something most renovation project managers don’t have: a deep understanding of what a property needs to perform in the rental market. She doesn’t just manage renovations — she manages them with an eye on the outcome. What will this do for the rental return? What will the market respond to? What’s worth spending money on, and what isn’t?
Elishah’s career has taken her from Melbourne to the UK and back, working across residential property management and sales in two of Australia and Europe’s most active property markets. That breadth of experience — combined with an exceptional eye for detail and a reputation for getting things done — makes her a rare find in the Melbourne property landscape.
Clients who work with Elishah consistently describe the same experience: clear communication, proactive problem-solving, and outcomes that exceed what they thought was possible. Whether she’s coordinating six trades on a full home renovation or advising an investor on a single targeted improvement, her standard doesn’t change.
What we stand for
The principles behind everything we do.
Radical transparency
We tell clients what we genuinely think — even when it's not what they want to hear. Our fee structure is explained clearly upfront. Our advice is never shaped by what we stand to gain from it.
Outcomes over activity
We measure ourselves by results — not hours spent, reports written, or calls made. Every action we take is connected to a clear outcome for the client.
Long-term relationships
Many of our clients have worked with us across multiple properties and multiple years. We take that trust seriously — and we work hard to deserve it every time.
Property intelligence
We bring commercial thinking to residential property decisions. Our combined background across commercial leasing, residential sales, and property management in Melbourne and the UK gives clients a perspective they won't find anywhere else.
What our clients say
★★★★★
"I have had the good fortune to engage Steven and Elishah across multiple properties around Melbourne. Their integrity and commitment are second to none — making earning a rental income in my retirement completely headache free."
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